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Courtney is responsible for developing and executing social media campaigns, managing the CEA CAPA influencer program, and analyzing performance metrics to optimize campaigns for maximum ROI. Courtney manages the entire scope of B2C and B2B social media efforts, including paid and organic promotion, 在Instagram, TikTok, LinkedIn, 脸谱网, 和推特. 在她的角色中, Courtney collaborates closely with cross-functional teams; 市场营销, 机构al Relations, 招生, and 宝博体育; to ensure social media initiatives align with overall marketing strategies and organizational goals. Courtney studied abroad in Stirling, Scotland where she first developed a passion for education abroad. She believes that overcoming challenges, exploring new cultures, and pursuing a new lens on academics is powerful for personal and professional growth. She is passionate about leveraging social media to create meaningful connections between CEA CAPA and students, 家庭, 合作伙伴, 及以后.